Who We Are

Legal marketing has become a crucial part of a law firm’s business.

Our team at Nishlis Legal Marketing has more than 25 years of collective legal marketing experience, in Israel, the US and Europe.

Our firm is a One-Stop-Shop for leading law firms in Israel, assisting them in regards to strategy building and branding, marketing, thought leadership, client retention, digital and business development.

About us

Nishlis Legal Marketing is the premium legal marketing and business development one-stop-shop for leading Israeli law firms and foreign law firms venturing into Israel.

The firm is best positioned to serve law firms in all stages of the marketing cycle, from marketing to business development through client retention. With expertise and knowledge, second to none in Israel, Nishlis Legal Marketing will grow your bottom line and deliver measurable results to your business.

Nishlis Legal Marketing will serve as your in house legal marketer or will accompany your in house marketer in the same manner that your law firm accompanies in-house legal councel – by empowering, providing expertise knowledge and increasing efficiency.

We will show you the way to Success!

In-House Support

Let us be your marketing department or an extension of your department. No one has more experience in legal marketing than we do. Whether it’s full outsourcing or a specific project, we will add depth and skill that will put you head and shoulders above your competition.

Global Partners

With leading legal marketing and communication firms as partners in key markets, such as, New York, San Francisco, Washington DC and London, our clients enjoy access to the brightest legal marketing minds in the business for domestic and outbound work

One Stop Shop

The only legal marketing one stop shop in Israel, catering to your needs and covering the legal marketing spectrum – branding, marketing, digital, client retention and business development. Our team of specialists and network of marketing service providers are eager to help you.

Business Development

Legal marketing in Israel is in its infancy and law firms are currently occupied in building their marketing infrastructure. No one understands business development as we do and our experience is unmatched in the field. We can grow your business.

Our Team

Idan Nishlis

Idan Nishlis is the legal marketing pioneer in Israel. Being the only professional in the country to have studied services marketing, specializing in legal marketing, Idan has the most diversified and comprehensive work experience in the field, having worked in the US and Israel. Idan founded the first legal marketing department in Israel at Herzog Fox & Neeman which he managed for over 4 years, before launching Nishlis Legal Marketing. Idan's core strength lies in strategy and branding.

Deborah Kandel
Head of International Desk

Deborah Kandel has over 10 years’ experience in legal marketing having worked for the London office of two leading US firms, and for 4 years as the Director of Marketing for a boutique Israeli firm of US lawyers. Deborah is the head of our international desk and focuses on marketing local firms overseas and foreign firms entering Israel. As well as general marketing and business development, she specializes in event management.

Lee Saunders
Marketing Communications Manager

Lee Saunders has over 12 years' experience in legal publishing and marketing having worked for premier legal directory Chambers and Partners as well as the London offices of two leading international law firms, looking after and maximising a range of publishing and PR opportunities. Lee is the marketing communications manager and focuses on content and PR abroad as well as specializing in legal directory and award submissions.

Adina Grossman
Senior Account Manager

Adina Grossman is one of Israel's most experienced legal marketing professionals, combining expertise in a range of marketing and business development initiatives at one of Israel's top ten law firms for more than four years. Clients benefit from Adina's comprehensive knowledge of legal marketing including website content, social media and submissions for the leading international directories.

Ronny Navaty Shalom
Client Relationship Manager

Ronny Navaty Shalom is a Client Relationship Manager at Nishlis Legal Marketing. Combining legal, social media and entrepreneurial experience, Ronny brings a deep understanding of clients' needs and tailors marketing solutions acccordingly. Ronny is responsible for the ongoing relationships with company clients, striving to ensure their satisfaction. She holds a B.A. with honors in Law and Government from IDC, and has worked as an intern at Nir Cohen, Leshem & Co. In addition, Ronny was part of the Start-Up Class program for entrepreneurs and the ProWoman program for the advancement of women in Israel.