Shani Netzer.

Head of Business Development

Previously a private practice and in-house lawyer in major firms, Shani transitioned into legal marketing while founding a legal marketing department for a top-tier domestic law firm. During this time, she focused on business development, bringing the firm successful results.

Nowadays, as head of business development at Nishlis Legal Marketing, Shani shares that knowledge and insight with multiple clients, advising them on developing new services, client retention, cross-selling, converting prospects into clients and maximising referrals.

A visionary in legal marketing and a lecturer on various legal marketing panels, Shani founded the Legal Marketing Academy where she trains legal marketers, teaches marketing and business development skills to newly appointed partners, and holds regular workshops.